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State
Zip Code
Province
Postal Code
County
State/Territory
State/Province
Where
Sydney CBD
Sydney,
New South Wales 2000
Australia
Hosted By
Kunal Kripalani | WebStrategy.Asia
I recently finished up a Digital Marketing Management role with Catchoftheday.com.au, Australia's number 1 daily deals website and an overall leader in the local eCommerce space. During my tenure, I focused on building up the brand's presence by focusing on word of mouth marketing campaigns that leveraged Facebook, Twitter and email in order to build awareness of our brand and more importantly, bring in new prospects. I executed campaigns that more than tripled our Facebook following from 40,000 to over 150,000, grew our Twitter followers from 3000 to 13000 and added tens of thousands of new subscribers to our email database.
Prior to Catchoftheday, I headed up marketing at Fishpond.com.au, an online department store operating since 2005 followed by some time working with startups in San Francisco and a digital marketing agency in New Zealand. My work has attracted the following awards:
- Finalist, Best Online Retail Marketing Initiative, Online Retail Industry Awards 2011
- 4th at Deloitte Fast 50 NZ, 2007
- 31st at Deloitte Technology Fast 500 APAC, 2007
- Exporter of the Year, Westpac Business Awards, 2007
- Sony-Erriccson Frontier Award for Mobile Innovation, 2006
You can contact me for more details about the course here: kunal@webstrategy.asia
